Jeep prices? $86k for JK Rubi?

[nezsm]

I am not a Jeep owner but I did own one once and it was awesome offroad. I sold that Jeep in 2001 prior to my first deployment. Since being a Jeep owner I've owned a few 4wd's such as a Ford Ranger with ARB's f/r (which was an extremely capable 4wd), FJ80 Land Cruiser that was another very capable rig, and my 4Runner (there's a couple others that I left). During this time I have wheeled from an off-road lovers paradise in the Az/Cali desert to the flat state of FL that actual does ROCK's if you know where to look. With a varying group of people/4wd brands Jeepers, Toyota nuts, and big money custom built crawlers. Although I feel I am loyal to my brand (Toyota) and I am not the type of person that feels there isn't anything better on the trail then what I drive/wheel. I have wanted a Jeep Rubi since they first came out but being a family man I needed more room and the short cramped Jeep wasn't for me(us). When Jeep released the new JK unlimited they had my attention but I had already built my 4Runner into the perfect family wheeler/crawler. Now whenever I see a nicely built and sometimes stock JK Rubi/unlimited my eyes wonder. Well the point of this post is to vent over the current prices on the new JK unlimited Rubi's, yesterday I passed the Jeep dealer in Newnan and a new Rubi caught our eye. We didn't stop because I know we're not going to buy one, so I just looking them online with the shock of seeing this 2014 unlimited Rubi that was dealer prepped for the mind blowing price of $86K. Is this what they are going to for normally? They did have stock unlimited rubi's ranging from $41k to $52k but it considerably higher compared to the brand new 2007 unlimited Rubi I test drove in 07. I know the market goes up over the years but I just can't see someone paying $86k for Jeep from the dealer. Maybe if it was an AEV with Hemi, like the Brute Unlimited.


http://www.newnanchryslerjeepdodgeram.com/new/Jeep/2014-Jeep-Wrangler+Unlimited-6521e2460a0a00645061b1498f8e6c28.htm

[cru9]

Don't buy one already built. Look for a stock new or used Jeep stock and build it slowly your self the way you want it. There is a real nice 4 door red rubi for sale by a member on here.

[cru9]

http://www.gatrailriders.com/GTRForums/index.php?topic=13204.0

[tcdawg]

The dealer "add ons" are absolutely ridiculously priced. The one you saw probably had a bunch of bolt on crap that they charge an arm and a leg for. Total rip off

[nezsm]

Not looking to buy one, just like looking. I would never buy a vehicle with those kind of dealer add on's. I did looking the Jeep for sale here, reminds me of my neighbor's JK unlimited but his has never seen dirt.

[clark123456]

I've seen,  and posted about, that one in Newman.  Good shocks, nice tires,   nice wheels, nice light setup, nice winch, and way too much money put in the wrong places. 

I heard at jeep fest there was one for over $120k...I never got to see it.

[94xjsport94]

That same Rubi got stuck on some cinderblock traffic dividers at the go topless event in Newnan and was "recovered" by a RZR.

[nezsm]

It's not a matter of how built the rig, it's the driver behind the wheel.

Speaking of Newnan, I saw Unlimited Rubicon at Kroger Sat in Newnan with a GA Trailer Riders decal. How of you guys are in the Newnan area?