I ended up by chance joining a large group of Jeeps in driving in the July 4 parade in Cumming. I found out that the were a combination of members of NGJ and a new club, Forsyth County (FOCO) Jeepers. FOCO is mainly a FB group apparently, but they have a monthly meetup and do some easy rides (apparently xxxxx xxxxxx quite a bit).
The Jeeps in the parade covered quite a variety from an older CJ to a couple of 4-door JKs. I did see a good number with winch bumpers and light bars, but I got the impression that the social aspect is more important than wheeling. One couple I talked to had a brand new Rubicon and had been to AOP, but only drove on the access roads.
In my view groups that love Jeeps and socialize around them make for fine clubs, and not sponsoring club rides doesn't mean they're dead.
The FOCO FB group is a pretty good group of people. Not a lot of hard core wheelers but nothing like the "other" large FB group. I go to the Meet and Greets when I can as it's 5 minutes from the house and I have a few friends that go. And yes there is a subset that goes to the unspoken place a lot.
With that said, Kirk you made their FB page