Yeah, I really surprised (*rolling eyes*) http://www.mystatesman.com/news/business/austin-based-yeti-sues-competitor-over-confusingly/nphYg/
Quote from: Cleveland99 on June 29, 2016, 05:51:27 PMFunny they went after no one elseSent from my SM-N910V using TapatalkMy educated guess is legal strategy. Win the first one and then it makes your case stronger and easier to win against the rest. They have to defend their patents or they lose them.
Funny they went after no one elseSent from my SM-N910V using Tapatalk
Yeti lost to RTIC so I don't see them winning against anyone else. Of all the roto molded coolers the rtic was the most similar to the yeti. Almost undetectable without the logos Sent from my iPhone using Tapatalk
Quote from: jc79 on June 29, 2016, 10:24:55 PMQuote from: BigPrince on June 29, 2016, 08:03:14 PMQuote from: Cleveland99 on June 29, 2016, 05:51:27 PMFunny they went after no one elseSent from my SM-N910V using TapatalkMy educated guess is legal strategy. Win the first one and then it makes your case stronger and easier to win against the rest. They have to defend their patents or they lose them.Didn't sound to me like they were suing for patent infringement... rather for infringing on their "trade dress" which was something I hadn't heard of before: https://en.wikipedia.org/wiki/Trade_dressYou are correct. I used the wrong term. Same principals though, suing for protection of IP.
Quote from: BigPrince on June 29, 2016, 08:03:14 PMQuote from: Cleveland99 on June 29, 2016, 05:51:27 PMFunny they went after no one elseSent from my SM-N910V using TapatalkMy educated guess is legal strategy. Win the first one and then it makes your case stronger and easier to win against the rest. They have to defend their patents or they lose them.Didn't sound to me like they were suing for patent infringement... rather for infringing on their "trade dress" which was something I hadn't heard of before: https://en.wikipedia.org/wiki/Trade_dress